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Wednesday, December 17, 2008

Welcome to my Community (Part II) - The Mama Wars

Once again I find myself jogging around the streets of my neighbourhood. Exams are done and now I have to work off the extra load that came when I fell prey to binging. I shudder to think back at the times when I said, "Econs was horrible, I need some happy food". Besides, the Army is quick to collect it's due, and it won't be long before I stare at a different ceiling when I go to sleep.

So I've covered the roads, and Google Map is not leaving much surprises either. Hence I decided to venture in the areas that the eyes in the sky can't see - the void decks. There's a whole new world beneath the one that most of us live in. Just pretend to check your mail one day and find out for yourself. Be it the Chinese funeral or Malay wedding, the void deck has developed a culture of its own.

I'm no anthropologist, so I don't have the patience to find myself a corner and sit down to watch the people all day. But from what I can tell while breezing past the void decks, I've noticed an interesting trend. There are mama shops everywhere! Like, every other block! It's an invasion I tell you. They're like insects; let one nest thrive and the next thing you know there's an entire ecosystem crawling around. So much so that there's a joke running around. Why aren't the Indians allowed to take the corner kick? Because they would drag a table and set up a mama shop. No offense, there's a few versions of that joke, one of which involving mats. Let's leave that to another day.

Like in every affair, western interjection is imperative.The mama shop industry is no different. With the market thriving, the big American brands has to bear its ugly head. Up came 7-11. They used to have territories of their own, like some clandestine contract they made with the mama shop owners. Prime areas are for 7-11, and the void decks are for the mama shops. For a while, the agreement worked well, and we have become accustomed to it. Then the war started.

Not content with keeping to the highly frequented prime areas, 7-11 decided to break the truce. As I jogged pass one block the other day, there pasted at the bus stop were signs pointing to the new 7-11. It's not located along a series of shops, like the older ones. This one is located at a former mama shop, in one of those older estate bomb shelters. They are everywhere. First they planted themselves among the rows of shops. Then they took the city area. Now they are among us, living right under our noses. It's official - we are being invaded.


So support our local brethren. Even with their sprawled out placements and near-expired sundries. Let's show them that some corners are still ours.